3.28.23 – Tell Me What You Have Seen, Tom Jennings

Tom Jennings reminds us that we know that when a potential customer appears we have passed their first cut of potential.

3.21.23 – Create a Care Package, Tom Jennings

Tom Jennings reminds us that the goal is to be memorable and do the unexpected

3.14.23 – Purchase Discounts, Steve Abernathy

Steve Abernathy, COO of the WFCA, walks through purchase discounts, an often overlooked way to add to your, “Bottom Line.”

3.7.23 – It’s About Who Knows You, Tom Jennings

Tom Jennings reminds us to remember that our profession is who we are – not just what we do.

2.28.23 – Build a Budget, Steve Abernathy

Creating a budget and utilizing it to benchmark your business is a great way to help your business be more efficient. In this week’s Tuesday Tip, Steve Abernathy, CFO of the WFCA, walks through the simple steps of building and using a budget in another episode of, “The Bottom Line.”

2.21.23 – It’s Time to Celebrate, Tom Jennings

Tom Jennings reminds us that when a sale is made, it’s time to celebrate. Not only did you make a sale, but the customer made a great purchase. Share in each other’s enthusiasm.

2.14.23 – Connect fcB2B, Lewis Davis

Are you curious about fcB2B? In this week’s Tuesday Tip, Lewis Davis, the Sr. Director of Technology & Research for the WFCA, introduces fcB2B and helps you connect your supplier to fcB2B to increase your efficiency (and your bottom line.)

2.7.23 – Bottom Line, Hidden Cash, Steve Abernathy

Don’t let your cash go into hiding. In this week’s Tuesday Tip, Steve Abernathy, CFO of the WFCA, introduces the Bottom Line and helps you find three areas of your business where cash may be hiding.