World Floor Covering Association

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Please sign in to access your profile and membership information. If you encounter any issues, feel free to contact Josh Young at jyoung@wfca.org or by phone at 706-618-9117. We greatly appreciate having you as a valued member of the WFCA.

Seeking Excellence as Leaders (SEAL)

The SEAL (Seeking Excellence As Leaders) Leadership Development and Certification Program is the first of its kind in our industry and represents our unwavering commitment to nurturing leadership excellence.

Welcome to the WFCA

Here are the resources you need to make the most of your membership.

Live Grow Events

Join our exclusive Grow With Us Event Series and connect with top industry experts to gain valuable insights and knowledge. Each month, we explore diverse topics followed by a dynamic Q&A. Come grow with us!

Tuesday Tips

An Archive of Weekly Tips from Industry Experts

WFCA on the Hill

Whether lobbying Congress with our partners at Jones Walker, or education on pressing industry legal issues from our general counsel, Jeff King, the WFCA is committed to championing the causes and issues that are important to you as a retailer. See below for the current issues impacting your business and how you can help to make your voice heard on the hill.

Because of you, We are stronger Together

Latest News

FCITS Announces Two Premier Moisture Testing Certification Courses for Retailers’ Sales and Installation Teams

FCITS (Flooring Consultants & Inspection Training Services) announces the upcoming Concrete Moisture Testing Class—a comprehensive, hands-on certification program tailored for Retailers’ Sales and Installation teams. Two identical sessions will be offered, ensuring maximum flexibility and convenience: This course is a strategic investment for retailers, designed to empower teams with the skills needed to ensure quality…

Treasury Department Announces Suspension of Enforcement of Corporate Transparency Act Against U.S. Citizens and Domestic Reporting Companies

The Corporate Transparency Act required many businesses to report their beneficial ownership to the federal government to determine foreign ownership, with severe penalties for non-disclosure. The CTA was supposed to go into effect January 1, 2024, but a series of lawsuits have delayed its enforcement. On March 2, 2025, the Treasury Department announced that even…

World Floor Covering Association Announces 2024 Hall of Fame Inductees

Charlie Dilks and Ray C. Anderson (Posthumously) Honored for Their Inspiring and Transformative Contributions to the Flooring Industry The World Floor Covering Association (WFCA) is proud to announce the induction of two visionary leaders into its 2024 Hall of Fame: Ray C. Anderson (posthumously), founder of Interface, Inc., and Charlie Dilks, Chief Product Officer of…

Leadership Live

Leadership Tips from CEO Scott Humphrey

Tuesday Tips

Weekly Tips from Industry Experts

SEAL Leadership

SEAL Leadership Development and Certfication

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Because of You, We are Stronger Together.

Because Of You We Are Making A Difference

“Because of You” we are most powerful when we work together to address the key issues that affect this rapidly and dramatically changing industry. We simply could not do this important work without our supporters. They help shape and secure the future of this industry. The World Floor Covering Association exists to ensure the success and profitability of professional flooring dealers and to represent the industry’s common interests.

Because speaking with one Voice Can make a difference

“Being a member of the WFCA not only elevates our business but also provides us with a platform to advocate for the values that matter most to us—integrity, quality, and customer satisfaction. The association’s strong industry presence allows us to be part of a larger collective that is focused on pushing the flooring industry forward. Whether it’s through legislative advocacy or access to innovative marketing tools, the WFCA helps us stay connected, informed, and ahead of the curve.”

Sam O'Krent - President / CEO O'Krent Floors, San Antonio, TXSam O’Krent – President / CEO O’Krent Floors, San Antonio, TX

“Since starting Atlanta Flooring Design Centers in 1985, the WFCA has helped build my business into the success it is today through building relationships with other industry leaders. The WFCA responded to our industry-wide shortage of quality, trained installers through their relationship with CFI and working to form the FCEF. I encourage all flooring companies to explore all that WFCA has to offer to make your business the best it can be.”

Donny Phillips - President/Founder Atlanta Flooring Design CentersDonny Phillips – President/Founder Atlanta Flooring Design Centers

“From manufacturer to distributor, retailer to installer, the WFCA is a force that binds the industry together. I believe in the power of membership in the WFCA. Our collective voice is much stronger than any one of our individual voices could ever be.”

Deb DeGraaf – Owner/President, DeGraaf InteriorsDeb DeGraaf – Owner/President, DeGraaf Interiors

“As one of the country’s leading specialty retailers, membership in the WFCA is more important than ever. Our industry has gone through numerous changes and is continuing to evolve. With the support of the independent retailer, the WFCA can continue to focus on many important issues to ensure positive change in the flooring industry.”

Maryanne Adams - President/CEO, Avalon Flooring USAMaryanne Adams – President/CEO, Avalon Flooring USA