WFCA Code of Conduct

The WFCA and its over 7,200-members are dedicated to providing consumers the service and support needed to ensure a successful flooring purchase experience. To maintain the high standards of customer service we encourage in the industry, all WFCA affiliated flooring retailers are obliged to follow our code of conduct.

All WFCA affiliated flooring retailers are obliged to follow this code of conduct:

  • To be truthful with my customers in all matters related to the sale, service and installation of floor covering
  • To refrain from misleading advertising of any nature, and offer only merchandise and services that are readily available
  • To treat all floor covering retailers with respect
  • To be attentive to the customer's desires and needs
  • To uphold the highest standards of excellence and fairness in my business
  • To observe and abide by the laws and regulations governing good business practices
  • To conduct my business in a sensitive and considerate way
  • To at all times subscribe to the highest standards of professionalism in my business
  • To treat violations of this code as inconsistent with membership in the WFCA