5.14.24 – The Problem with Customer Interview, Tom Jennings

In this week’s Tuesday Tip, Tom Jennings discusses the problem with the customer interview process. Too often we really don’t interview, rather we focus on promoting our products and company.

5.7.24 – Sales Presentations are not a Debate, Tom Jennings

In this week’s Tuesday Tip, Tom Jennings reminds us that sales presentations are not a debate. Until the customer begins buying, we can’t begin selling! 

4.30.24 – What a Sales Meeting is Not, Tom Jennings

In this week’s Tuesday Tip, Tom Jennings shares his thoughts that most sales meetings have very little to do with actually selling.

4.23.24 – Slow Down and Build a Relationship, Tom Jennings

On this week’s Tuesday Tip, Tom Jennings reminds us that customers are aware of when they are rushed through a process or transaction. Slow down, build a relationship and you will build trust.

4.16.24 -Marketing Mastery Webinar, Jim Armstrong

In this week’s Tuesday Tip, Jim Armstrong asks, are you struggling with a shortage of installers?  Has this impacted your ability to grow your business?  The Floor Covering Education Foundation is on the front lines in the fight to conquer the installer crisis. Join us for this month’s Marketing Mastery Webinar. In this presentation, you will learn what the FCEF is, its mission, and what it’s doing right now to solve the crisis and how you can be part of the solution. Don’t miss this event on Thursday, April 18th at 4pm EST.

4.9.24 – Give Them a Choice, Tom Jennings

In this week’s Tuesday Tip, Tom Jennings reminds us that when scheduling an appointment for either you, or another staff member, always keep control of the options available. 

4.2.24 – Make the Ending Magnificent, Tom Jennings

In this week’s Tuesday Tip, Tom Jennings talks about making the ending magnificent. While the goal is obviously not to make mistakes at any juncture, it’s the final few minutes of a presentation that will be the most memorable to a customer.

3.26.24 – SEAL Leadership Development and Certification, Scott Humphrey

The SEAL (Seeking Excellence As Leaders) Leadership Development and Certification Program enriches both your professional path and personal journey. In collaboration with our distinguished partners at Lead Every Day, the SEAL program is specifically designed to equip you with the necessary skills, mindset, and certification to navigate today’s challenges and lead with unwavering integrity into the future. Learn More

3.19.24 – Why Customers Buy, Tom Jennings

In this week’s Tuesday Tip, Tom Jennings reminds us that all too often, as a result of the way we sell, we’ve changed the way the customer is conditioned to buy.

3.5.24 – Small Successes Add Up, Tom Jennings

So, here’s a question to consider: In this week’s Tuesday Tip, Tom Jennings reminds us that small successes add up and asks what small changes would enhance the buying experience for your customers, even if only by the 1%?

2.27.24 – Convincing Customers, Tom Jennings

In this week’s Tuesday Tip, Tom Jennings reminds us that when it comes to convincing customers, we can’t change people’s minds, only they can change them

2.20.24 – Listen Well, Tom Jennings

In this week’s Tuesday Tip, TomJennings reminds us that the customer standing in front of us both desires, and deserves, our attention