Made In The USA
In the eighth installment of this 1 minute video series, Tom discusses promoting the made in the USA label
In the eighth installment of this 1 minute video series, Tom discusses promoting the made in the USA label
While viewing the CNBC program “Titans” featuring Southwest Airlines Chairman Emeritus Herb Kelleher recently, I heard a quote that should be adopted as a mission statement for all service based businesses. He stated “Think small and act small and we will get bigger. Think big and act big and we will get smaller.” Wow! Think…
In this blog, I continue to share about encounters that have influenced me… Mrs. Douglas—I would love to tell you her first name, but I was so intimidated by her that I never asked. Mrs. Douglas was my English literature teacher in high school. To this day, I still consider her the most difficult teacher…
When selling flooring at a full service specialty store, your offerings are often compared to a box store that wishes to place the primary emphasis on the product itself, rather than presenting it as an element of an installed floor. This type of outlet prefers to sell product first, and services only as required, as…
When I speak to salespeople, I often ask them how ready they are to make a sale right now. I almost always get an answer to the effect of, “I was born ready!” Then I will ask them for a clean business card (not a wrinkled one that has been in their wallet for too…
Have you ever been excited to finally get to make an anticipated purchase only to be met by a sales clerk who didn’t exactly share your enthusiasm? You know the type. They are the ones who mark off the days on the wall calendar behind their desk. We all have experienced this joyous soul! You…
Providing outstanding customer service is the lifeblood of any successful business. Ultimately it doesn’t matter how many promotions that you offer or prices that you discount. Unless you are successful getting the majority of first time buyers to return to your store, your business won’t be profitable for long. Since it costs significantly more to…