Tom’s Tips – Catching Them Doing Something Right

We have again reached the time of year when distractions become more commonplace. If one is not disciplined, it’s easy to spend all day at the workplace, yet accomplish very little. Even though December is not traditionally a booming month for flooring sales, important tasks still remain to be accomplished. In my experience, one of…

One of the best parts of my job is having the opportunity to see many different places and meet many interesting people. One of the realities of my job is that I must endure the rigors of travel in order to do so. Along this path, I witness a variety of attitudes that are allowed…

Many states have scheduled increases in their minimum wage.  Fourteen states have announced they will be raising their minimum wages the first of the year.  A number of other states will adjust their rate annually based on the cost of living.  In addition, some cities, counties, state governments, and companies have higher minimum wage rates…

When my daughter was young, my wife insisted that she eat at least three bites of everything that she was served for dinner. She did this partially out of principle, but largely to ensure that she was getting a balanced diet. I particularly remember one night when she finally ate three spoonfuls of by then…

The flooring industry is blessed with a promotional advantage that I believe is being underutilized. According to a study by Perception Research Services International, which was published by the AARP, seventy-two percent of consumers 50-64 years old say “made in the USA” labeling significantly influences their purchases. And eighty-one percent of people 50 thru 64…

As many of my readers know, I am constantly saying that we learn our best marketing lessons when we are the customer. I had a great reminder this past week. My wife, Michelle, had to undergo a rather serious abdominal surgery. It doesn’t matter how busy you may be, or who you are, such news…