The DASH doesn’t simply apply to your life. Your business, community, organization, etc… will also have a DASH. On this week’s Leadership Live, hear how even the Olympics understands that our actions must change to change our story, because our story is the foundation of our DASH…
In Part 1 of our series on multigenerational workplaces, we highlighted the unprecedented reality of five generations coexisting in today’s workforce and their unique characteristics. In Part 2, we’ll unravel the shared desires and expectations that transcend age barriers. From Traditionalists to Generation Z, it turns out that amidst the differences, there are striking similarities
In the 2022 TISE Edition of the Premier Flooring Retailer magazine, Scott Humphrey challenged us to consider and apply three words to our year – Reset, Reconnect, and Renew. There’s another word that I’d like you to consider – Reimagine. The pandemic has undoubtedly had a profound impact on people and businesses, with many now considering what they
On September 3, 2015, a new law went into effect prohibiting many private sector employers in New York City from requesting or using an employee’s or applicant’s consumer credit history. Unless one of the limited exception applies, employers may not ask employees or applicants about their credit status, bankruptcies, judgments or liens, and using any…
In the 1990’s, my firm was among several dealers asked to monitor all installation related interactions that our firms had with customers. We not only tracked installations, but all correspondence that we had with our customers which may have lead to them being disappointed with the service experience that they received. There were both single…
My purchasing experience is that regardless of whether you are making a purchase – large or small – it is seldom the owner of the business that leaves a lasting impression. In most transactions, you are not likely to meet the top of the company’s management team. The person most responsible for your attitude regarding…
The goal of any flooring salesperson is to have their customer satisfied with as few “surprises” as possible. Believe it or not, this is any competent installer’s goal as well. Too often, though, these goals get sidetracked by poor communications that usually result in the customer being adversely affected. Think of the satisfaction of the…
In my last article, (see Please… No Surprises! (Installers – Part II)) I brought up several responsibilities that salespeople have to installers to insure that each job goes as smoothly as possible. Now let’s look at the obligations that a competent installer has to the salesperson. COMMAND RESPECT. If you wish to be treated as a…
I have always felt the very best marketing lessons are learned by observing others’ reactions to firms not in our field. As an example, recently I was having a conversation with my 29-year-old daughter regarding her having some service work done on her vehicle. She was relating to me how nice it was to patronize…
Whether you’re an installer, estimator or inspector, I would bet that you’d agree that your day is both more enjoyable and productive when you can quickly develop a good working relationship with a client. Do you want the customer that you have an in-home appointment with to think good thoughts about you before you even…
Many flooring businesses train their internal team members a variety of ways to positively manage the customer’s first impressions when she interacts with a sales professional. This is both logical and necessary given the logic that “nothing happens until somebody sells something.” It has been my observation, though, that far too few dealers take the…
While casually watching a car race recently, I heard three-time NASCAR champion Daryl Waltrip make the statement that “sometimes you have to slow down in order to go faster.” He was referencing the fact that if you carry too much speed into a turn, you risk losing momentum going into the next straightaway. This results…
In the fifth installment of this 1 minute video series, Tom describes the importance of catching them doing something right. CLICK HERE TO WATCH
In the tenth installment of this 1 minute video series, Tom discusses making a friend…and a sale. CLICK HERE TO WATCH
In the ninth installment of this 1 minute video series, Tom discusses advertising CLICK HERE TO WATCH