One of the greatest mistakes leaders make is focusing on their own performance over that of their people. There is no doubt that all leaders need to seek continual improvement, but in order to improve your business, self-improvement is not your best route. Instead, focus on improving those around you. Create an atmosphere that allows and encourages your employees to seek continual improvement. Doing so multiplies your potential to succeed. In fact, if you want to get serious about standing out in your marketplace and separating yourself from the competition, especially the Big Box Stores, one of the easiest ways is to have the most knowledgeable and best trained people.
It likely comes as no surprise that the mega stores that sell flooring and everything else often move their people from one department to another. Having a dedicated and informed staff, and communicating that through one’s advertising can be just the differentiator you are looking for.
In short, continue to grow, change, improve, and stretch yourself, but if you want to see marked improvement in your bottom line, put the majority of your focus on improving your people!